Best Life Insurance for Married Couples in 2024 (Compare the Top 10 Companies)
Prudential, AIG, and State Farm are the best life insurance for married couples. Rates start at $24/month, depending on age and health. Prudential, AIG, and State Farm offer top coverage options, with Prudential being the overall best pick. Explore the article for more details and the best policy for your needs.
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Travis Thompson
Licensed Insurance Agent
Travis Thompson has been a licensed insurance agent for nearly five years. After obtaining his life and health insurance licenses, he began working for Symmetry Financial Group as a State Licensed Field Underwriter. In this position, he learned the coverage options and limits surrounding mortgage protection. He advised clients on the coverage needed to protect them in the event of a death, critica...
Licensed Insurance Agent
UPDATED: Nov 20, 2024
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Advertiser Disclosure: We strive to help you make confident life insurance decisions. Comparison shopping should be easy. We are not affiliated with any one life insurance provider and cannot guarantee quotes from any single provider. Our life insurance industry partnerships don’t influence our content. Our opinions are our own. To compare quotes from many different companies please enter your ZIP code on this page to use the free quote tool. The more quotes you compare, the more chances to save.
Editorial Guidelines: We are a free online resource for anyone interested in learning more about life insurance. Our goal is to be an objective, third-party resource for everything life insurance related. We update our site regularly, and all content is reviewed by life insurance experts.
UPDATED: Nov 20, 2024
It’s all about you. We want to help you make the right coverage choices.
Advertiser Disclosure: We strive to help you make confident life insurance decisions. Comparison shopping should be easy. We are not affiliated with any one life insurance provider and cannot guarantee quotes from any single provider. Our life insurance industry partnerships don’t influence our content. Our opinions are our own. To compare quotes from many different companies please enter your ZIP code on this page to use the free quote tool. The more quotes you compare, the more chances to save.
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Full Coverage for Married Couples
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Full Coverage for Married Couples
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17,759 reviewsPrudential, AIG, and State Farm are the best life insurance for married couples. They offer affordable rates and comprehensive coverage, with monthly rates as low as $24.
Prudential stands out as the top pick for its versatile policies and competitive pricing, making it ideal for couples seeking customizable options. For in-depth information, see our article “What does life insurance cover?”
Our Top 10 Company Picks: Best Life Insurance for Married Couples
| Company | Rank | Bundling Discount | A.M. Best | Best For | Jump to Pros/Cons |
|---|---|---|---|---|---|
 | #1 | 10% | A+ | Flexibility Coverages | Prudential |
 | #2 | 11% | A | Personalized Plans | AIG |
 | #3 | 17% | B | Stable Rates | State Farm |
 | #4 | 10% | A++ | Financial Security | Northwestern Mutual |
 | #5 | 11% | A++ | Long-Term Stability | New York Life |
 | #6 | 15% | A++ | Cash Value | MassMutual |
 | #7 | 14% | A++ | Comprehensive Coverages | Guardian Life |
 | #8 | 10% | A+ | Cost Efficiency | Banner Life |
 | #9 | 12% | A+ | Health Focused | Mutual of Omaha |
 | #10 | 20% | A+ | Risk Tolerance | Nationwide |
This article compares these providers based on cost, flexibility, and long-term benefits, helping you choose the right plan for your future. Stop overspending on life insurance. Use our tool to compare rates from top providers near you.
- Prudential offers rates starting at $24 per month for married couples
- Joint life policies simplify coverage and lower costs for couples
- Life insurance in couples protects financial futures in the long term
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#1 – Prudential: Top Overall Pick
Pros
- Extensive Policy Options: Prudential offers a variety of life insurance plans that can suit the long-term needs of married couples.
- Strong Financial Ratings: A stable and financially secure option and the best life insurance for young married couples.
- Customizable Riders: Prudential allows couples to add riders for more tailored protection, including spouse coverage.
Cons
- Higher Premiums: Some policies may be more expensive for married couples than other insurers. Check out our Prudential life insurance guide to learn more.
- Complex Policy Structure: Navigating the various options may be overwhelming for those married couples seeking straightforward coverage.
#2 – AIG: Best for High-Risk Applicants
Pros
- Lenient Underwriting: AIG offers favorable terms for married couples, including those with health issues. Explore our AIG life insurance review to get more details.
- Flexible Term Lengths: AIG provides flexible term policies, allowing couples to choose coverage that aligns with their family goals.
- Spouse Coverage Options: These convenient add-ons for spousal coverage make joint life insurance more straightforward for married couples.
Cons
- Below-Average Customer Service: Some couples report delays and frustration with customer support.
- Higher Rates for Healthy Couples: Premiums may not be as competitive for healthy married couples as for other providers.
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#3 – State Farm: Best for Customer Service
Pros
- Excellent Customer Service: State Farm is known for its personalized support, ideal for married couples managing joint policies.
- Local Agents: Easy access to local agents helps couples get in-person assistance with their life insurance needs.
- Affordable Term Policies: Offers competitive rates on term life insurance, especially beneficial for newly married couples.
Cons
- Limited Policy Options: Fewer policy choices may limit customization for couples seeking specific coverage. Read our State Farm life insurance review to find out more.
- Higher Permanent Policy Rates: Permanent life insurance options for couples can be more costly than those of competitors.
#4 – Northwestern Mutual: Best for Financial Planning
Pros
- Expert Financial Advisors: Northwestern Mutual offers comprehensive financial planning alongside life insurance, helping couples plan for the future.
- Dividend Payments: Policyholders can benefit from dividends, adding value to life insurance for married couples.
- Robust Whole Life Options: Ideal for couples seeking permanent coverage to protect their spouse long-term.
Cons
- Expensive Premiums: Higher rates for both term and whole-life policies may be a drawback for some married couples.
- Slow Underwriting Process: Policies may take longer to approve for married couples than other providers. Discover our Northwestern Mutual life insurance guide for further insights.
#5 – New York Life: Best for Flexible Policies
Pros
- Customizable Coverage: Offers flexible life insurance options tailored to the unique needs of married couples.
- Strong Financial Ratings: New York Life is financially stable, providing peace of mind for couples who want to protect their spouse’s future.
- Convertible Term Policies: Allows couples to convert term policies into permanent coverage as their needs evolve.
Cons
- High Premiums: Some of the most expensive policies for couples, especially for whole-life options.Browse our New York life insurance guide to gain more information.
- Limited Online Resources: Lacks robust digital tools, which may be inconvenient for tech-savvy couples.
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#6 – MassMutual: Best for Living Benefits
Pros
- Living Benefits: Provides access to policy cash value, which can be helpful for married couples during emergencies.
- Affordable Term Life: MassMutual offers competitive term life rates for couples seeking budget-friendly coverage.
- Robust Whole Life Options: Ideal for couples who want permanent coverage that builds cash value over time.
Cons
- Complicated Application Process: Some couples may find the application process lengthy and complex
- Limited Term Lengths: Fewer term life policy options than competitors may not meet every couple’s needs.Refer to our types of life insurance for additional details.
#7 – Guardian Life: Best for Disability Coverage
Pros
- Disability Riders Available: Couples can add disability coverage to their life insurance, offering added protection.
- Excellent Customer Service: Highly rated for providing couples with precise, personalized policy guidance.
- Comprehensive Whole Life Policies: A good option for married couples seeking long-term financial protection.
Cons
- High Premiums: Premiums tend to be higher for married couples, especially for whole-life policies. Visit our life insurance work to get the full scoop.
- Limited Online Tools: Lacks advanced digital tools, which may be a drawback for couples managing policies online.
#8 – Banner Life: Best for Affordable Term Life
Pros
- Low-Term Life Rates: Banner Life offers some of the most affordable term life options, making it ideal for newly married couples.
- Simplified Application Process: Easy and quick online application is perfect for busy couples. Read our Banner life insurance company review to learn more.
- Vital Customer Service: Known for responsive and helpful customer support, ensuring couples get the necessary answers.
Cons
- No Whole Life Options: This does not offer permanent policies, limiting long-term protection for some married couples.
- Strict Underwriting: Healthier couples benefit, but more stringent health requirements may be a drawback for others.
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#9 – Mutual of Omaha: Best for Seniors
Pros
- Specialized Senior Policies: Ideal for older married couples looking for comprehensive life insurance as they age.
- Accelerated Death Benefit: Offers living benefits that can provide financial support to couples in case of critical illness.
- Flexible Policy Terms: This option allows couples to select terms that suit their evolving needs. Consult our Omaha life insurance guide to learn more.
Cons
- Higher Rates for Younger Couples: Premiums may be less competitive for young married couples seeking life insurance.
- Limited Term Policy Options: There are fewer choices for couples seeking affordable term life insurance.
#10 – Nationwide: Best for Policy Customization
Pros
- Highly Customizable Policies: Nationwide allows married couples to tailor their coverage to their needs.
- Strong Financial Ratings: Reliable and financially secure, offering peace of mind to couples protecting their spouse.
- Discounted Rates for Couples: Offers competitive discounts, especially when bundling with other policies like car insurance.
Cons
- Limited Availability of Term Policies: Some term options may only be available in certain states. Explore our life insurance resources for more insights.
- Higher Whole Life Premiums: Couples may find whole life insurance rates higher than other providers.
Average Life Insurance Rates for Married Couples
Ultimately, life insurance quotes for married couples are heavily influenced by the kind of coverage you and your spouse purchase and how much you need. However, if you’re both in good health, you should easily qualify for traditional term life insurance or whole life insurance.
Life Insurance for Married Couples Monthly Rates by Provider & Coverage Level
| Insurance Company | Minimum Coverage | Full Coverage |
|---|---|---|
| $26 | $52 |
| $24 | $47 |
| $29 | $56 |
| $32 | $65 |
| $31 | $62 |
 | $33 | $63 |
| $30 | $60 |
| $25 | $50 |
| $27 | $58 |
| $28 | $55 |
Life insurance offers flexibility for married couples. You can purchase a policy for your spouse with their consent and proof of insurable interest. Additionally, you can buy joint life insurance for spouses or domestic partners, allowing you to choose the best option for your situation.
Life Insurance Discounts From the Top Providers for Married Couples
| Insurance Company | Available Discounts |
|---|---|
| Family Protection, Bundling |
| Loyalty, Family Coverage |
| Dual Policy, Health-Based |
| Bundling, Couples |
| Couples, Health Loyalty |
| Bundling, Multi-Life |
| Loyalty, Joint Life |
| Family, Bundling |
| Multi-Life, Healthy Living |
| Bundling, Family Planning |
Life insurance offers flexibility for married couples. You can purchase a policy for your spouse with their consent and proof of insurable interest. Additionally, joint life insurance quotes are available for spouses or domestic partners, allowing you to choose the best option for your situation.
For example, first-to-die life insurance pays out only when the first partner passes. Second-to-die insurance, or survivorship life insurance, pays out one death benefit after both partners pass. Access our “What is the average life insurance payout?” for a comprehensive understanding.
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Reasons Married Couples Need Life Insurance
According to the Centers for Disease Control and Prevention (CDC), 2 million marriages occur annually in America. For married couples, life insurance provides financial security and comfort for both partners.
Because couples usually combine their income, your financial investments and obligations often increase after marriage. From buying a new home or car to having children, supporting these costs on a single income can be impossible.
Often, any remaining personal debts also become the sole responsibility of the surviving partner. Therefore, investing in proper life insurance coverage means you or your spouse can close out any significant end-of-life expenses and continue to live the same lifestyle. Uncover the specifics in our “Life Insurance: Most Frequently Asked Questions” to gain more knowledge.
Case Studies: Customized Life Insurance Solutions for Married Couples
Three married couples chose different life insurance policies—term, joint first-to-die, and whole life—to secure financial stability for their families and plans. These real-world examples highlight the benefits of each option based on different life stages and goals.
Read our article “Term vs. Permanent Life Insurance: Which is Better?>” for more information.
Case Study #1: Traditional Term Life Insurance
John and Sarah, a 30-year-old couple with two children, opt for a 20-year life insurance policy with $500,000 in coverage each. After medical evaluations, John pays $150/month, and Sarah pays $130/month. Knowing their family will be financially secure if one passes during the term provides peace of mind.
Case Study #2: Joint First-to-Die Life Insurance
Mark and Emily, in their 50s and nearing retirement, choose a joint first-to-die policy with a $1,000,000 death benefit. They pay $350/month, ensuring the surviving spouse will receive the payout for financial stability and retirement plans.
Case Study #3: Whole Life Insurance With Cash Value
Michael and Laura, a couple in their 40s, select a whole life insurance policy with a $500,000 death benefit and cash value. Paying $500/month, they secure a legacy for their children and build a financial asset they can access through loans or withdrawals during their lifetime.
Life Insurance for Married Couples: Key Takeaways
Married couples should invest in enough life insurance to allow the surviving family to continue living with the same financial security level. Consider what your family would need if you passed, their financial goals, and what you’re hoping to leave behind to any potential heirs. Then, choose between purchasing two policies for each partner or a joint policy.
Prudential is the top choice for married couples due to its competitive rates starting at $24 per month and customizable joint life insurance options. Their robust coverage options provide financial security tailored to couples' needs.Heidi Mertlich Licensed Insurance Agent
Take your time with the right coverage for you and your loved ones. The average cost of life insurance for a married couple increases the older you and your spouse get. Enter your ZIP code below to compare free quotes before buying life insurance for married couples. Dig into our “How to Cancel Life Insurance” for an overview.
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Frequently Asked Questions
What is a married couple’s life insurance policy?
A married couple’s life insurance policy covers both spouses under one policy, offering a more cost-effective way to secure life insurance for both individuals.
Read our article “Term vs. Permanent Life Insurance: Which is Better?” for more information.
Does a couple’s life insurance plan benefit both spouses?
A couple’s life insurance plan is a convenient and often more affordable option, as it allows both spouses to be covered under a single policy. This can reassure newlyweds, eliminating the need to manage separate individual plans.
Why should newlyweds consider life insurance?
For life insurance for newlyweds, it’s crucial to secure financial protection early to protect both partners from unforeseen events, such as a sudden illness or accident, as well as future responsibilities like mortgage payments or children’s education costs.
Can I get joint car insurance for married couples?
Yes, joint car insurance for married couples is a financially savvy option. Combining policies allows you to save on premiums, making coverage more affordable for both partners.
Learn more by exploring our “Cheap Life Insurance for Low-Income Families.”
How does life insurance work for couples?
Life insurance for a couple provides coverage for both spouses, with options like joint policies or individual plans, depending on their unique needs and goals.
If you’re looking for affordable life insurance premiums, try our comparison tool and find the cheapest coverage that fits your needs.
Which is the best life insurance policy for married couples?
The best life insurance policy for married couples depends on budget, coverage needs, and long-term goals. Term life insurance offers coverage for a specific period, usually at a lower cost. In contrast, whole life insurance provides lifelong coverage with a cash value component but at a higher premium. Both options have their benefits, depending on your unique circumstances.
What is term life insurance for married couples?
Term life insurance for married couples offers affordable coverage for a set period, typically providing financial security if one spouse passes away during the policy’s term.
Gain deeper insights by reading our “What is a life insurance beneficiary?”
Should we consider whole life insurance for married couples?
Whole life insurance for married couples offers lifelong coverage with a cash value component, providing financial security and potential savings for the future.
Do we need car insurance for married couples?
Yes, car insurance for married couples typically offers lower rates by bundling policies. This can lead to significant savings, providing full coverage for both drivers and a sense of financial security.
Find cheap life insurance quotes by entering your ZIP code into our free quote comparison tool.
What are the benefits of a married couple’s life insurance policy?
A married couple’s life insurance policy simplifies coverage and can offer discounts, ensuring both spouses are financially protected in case of an emergency or unexpected event.
See our “Term Life Insurance Advantages and Disadvantages” for clarity.
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Travis Thompson
Licensed Insurance Agent
Travis Thompson has been a licensed insurance agent for nearly five years. After obtaining his life and health insurance licenses, he began working for Symmetry Financial Group as a State Licensed Field Underwriter. In this position, he learned the coverage options and limits surrounding mortgage protection. He advised clients on the coverage needed to protect them in the event of a death, critica...
Licensed Insurance Agent
Editorial Guidelines: We are a free online resource for anyone interested in learning more about life insurance. Our goal is to be an objective, third-party resource for everything life insurance related. We update our site regularly, and all content is reviewed by life insurance experts.